Toyotathon is Toyota’s annual year-end sales event, bringing extra attention to new Toyota models and special offers during the holiday season. Depending on the vehicle, deals may include special APR financing, lease offers, or other incentives. If a new Toyota is on your wish list, Toyotathon gives you a good reason to compare your options and see which offers could help with your next purchase or lease.

At our dealership, we can help you make sense of the Toyotathon offers available on the models you’re considering. Maybe you’ve been eyeing a RAV4 for your daily drive, a Camry for your commute, or a Tacoma for weekend adventures. Start by checking our current Toyota specials and comparing eligible models. Offers and qualifying requirements can vary, so our team can help you understand the details and find out which deals are worth a closer look.

Start with our new Toyota inventory. You can filter by model, trim, drivetrain, color, and price to narrow things down fast. Not sure where to begin? Here are a few favorites to check out:

• Toyota RAV4: Great for commuters and small families who want a versatile SUV with room for gear, groceries, and weekend getaways. It even was awarded Kelley Blue Book’s Best Buy for a Compact SUV.*

• Toyota Camry: Perfect for drivers who want a comfortable, well-equipped sedan for the daily commute and long highway drives.

• Toyota Tundra: Built for drivers who need serious towing and hauling capability for work, campers, or trailers.

Found one you like? Don't just save it and move on. Reach out to our team to confirm it's available and ask which Toyotathon offers apply. We'll help you compare trims, go over features, and set up a test drive when it works for you. A few minutes of prep now can make your visit quick, easy, and focused on the fun part: picking your new Toyota.

Toyotathon is a great time to look at both buying and leasing. Depending on the model, you could find special APR rates, attractive lease offers, or incentives that bring down your total expenses. Not sure which one makes more sense? Our finance team will walk you through your options, and we're here to help drivers in all credit situations find a plan that fits their budget.

Want to get a head start? Apply for financing online and value your trade before you come in. Knowing your trade-in value ahead of time shows you what you're working with and how it could go toward your next Toyota. Do those two steps and you'll walk into Toyotathon ready to make a decision.